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How interim solutions can save you time and money

Temporary solutions are ingrained in our psyche as bad things – inferior quality, patches and quick fixes that only mask the problem. They suggest change and lack of control, which often makes companies fearful of exploring short-term contracts as an employment option.

The inner monologue begins… How would I ever sell this internally? Doesn’t it take contractors so long to get up to speed that all efficiencies are lost? What if my permanent staff, worry about being replaced by the “hired help”?

Before ruling it out based purely on the weaknesses and threats, you should also consider the strengths and opportunities that short-term contractors bring. After all, pop up shops and exhibitions are temporary too and many of them are so good, they have to tour the country. Perception, as ever, is key.

Interim contractors have evolved
When did you last hire a contractor? Gone are the days of spotty youths, only good for photocopying and tea making.

Today’s short-term contractors have often chosen to make a career of delivering top class service this way because it suits their lifestyle. Some take contracts because their expertise has afforded them early retirement or a career break.

All are professionals who can hit the ground running – their reputation depends on it.

Not only can short-term contractors add new energy to a team, but they can often provide solutions, ideas and a fresh perspective, which have them asked for by name when the next staffing gap appears.

It’s a win, win
You get the benefit of having a new skill set being applied to a job, or even a project, that needs attention, without the usually associated stress and costs of full-time selection and recruitment. Definitely worth considering.

If you’d like more information on how Denholm can support your business with interim and contract solutions please give us a call on 0131 554 6191 or email us at connect@denholmassociates.com.

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Head of Marketing for Vodka, Gin and RTDs

Denholm is delighted to be working in partnership with Loch Lomond Group to recruit a passionate, creative and strategically-minded marketing professional to the team. In this newly created role, the Head of Marketing for Vodka, Gin and RTDs will take full ownership for defining the direction the clear spirit brands take.

The role will offer the perfect balance of brand and trade marketing activities. Working with a category leading brand, you will have strong consumer branding knowledge which will allow to translate these brand activations into engaging brand stories and will help recruit the target audience into the brand halo. A strong commercial marketer, you will work with the Sales team to execute key marketing initiatives, ensuring that all brand executions produce a strong ROI through the P&L.

The Head of Vodka, Gin and RTDs is one of the most exciting roles available in the marketplace and will provide a solid platform for an adventurous and thought-provoking market leader to make a big impact in the category.

Head of Whisky Marketing

Denholm are delighted to be working exclusively with Loch Lomond Group; one of the most exciting and fast-growing global spirits companies in the country. To assist with their growth ambitions, they are looking to recruit a commercially astute and strategic marketer to join their team in a newly created role, as Head of Whisky Marketing.

Reporting to the Chief Marketing Officer, the Head of Whisky will create and drive a comprehensive and strategic brand plan including positioning, range architecture and pricing strategy to allow delivery of the business growth ambitions. You will have a background of working with premium spirits and be confident in launching NPD and range extensions across the global marketplace, ensuring alignment to the brand values through promotional toolkits. In addition to a background in brand-building, with the consumer at the heart of global activations, you will have experience of leading brand communications across all platforms including digital, sponsorship, PR and Events.

The Head of Whisky will be a visionary thinker and will bring passion and enthusiasm to the role. You will have the ability to nurture and lead a high performing team to ensure that all strategic plans are translated into commercially successful activations.

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If you’d like to find out more please give us a call or drop us a quick note here and we’ll get right back to you.

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If you’d like to find out more please give us a call or drop us a quick note here and we’ll get right back to you.

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