OUR STORY
VISION & VALUES
CAREERS
CONTACT US

BE YOU,
STAY ORIGINAL

CAREERS WITH US
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OUR STORY

Born from a spark of originality and a desire to disrupt the marketplace…to one of the leading craft beer companies in the UK.

As an independent beer company born in Scotland that has grown to compete with the big boys of brewing, Innis & Gunn know the value of original thinking, craft and innovation. We never shy away from putting in the time and the effort necessary to create a different kind of brand and beer. Innis & Gunn doesn’t just talk about originality. We take our unique positioning and execute it with originality in everything we do.

The one thing that has remained constant throughout our 20 years is our independent thinking. For us it’s never been about standing out or fitting in, it’s about doing what we believe is right. Above all we stay true to ourselves, believe in what we are doing and do what we do best; challenge the norms in pursuit of different, better beer.

HIRING NOW: Digital Marketing Manager

LIQUID GOLD

Our #1 brand strength is matched only by the #1 quality of our award-winning beers. From The Original, our flagship beer matured in single malt whisky casks and sold in over 20 markets globally, to our Lager – the number 1 craft Lager in Scotland with a reputation for doing things differently. Our whole portfolio is evidence of our approach to original brewing, with collaborations and Limited Editions which bring together brewing mastery with a desire to disrupt. We never follow the norm. 

VISION
& VALUES

We value everyone’s originality and individuality. We encourage all our teams to live by our positioning: Be You, Stay Original. After all, the real measure of culture is how we behave, not what values are written on the wall.

ORIGINALITY  everyone is encouraged to be their own true selves

TRUE & INDEPENDENT  we value character over reputation

ENTREPRENUERIAL  we find new ways to challenge the norm and have the courage of our conviction

RESPECT  we act with purpose and respect

UNITED  we are a team, together, on a mission

CAREERS

All vacancies filled.

EDINBURGH

Are you ready to revolutionise the digital landscape for an award-winning brand? We are on the lookout for a dynamic and innovative individual to lead Innis & Gunn’s digital transformation journey. As the Digital Marketing Manager, you will be the mastermind behind shaping the businesses’ online presence, collaborating with the Brand Team to craft a digital strategy that propels the brand to new heights.
  • Innovative Culture: Be part of a forward-thinking company that values creativity and embraces cutting-edge digital strategies.
  • Global Impact: Influence consumer recruitment and drive brand and commercial growth across diverse markets.
  • Leadership Role: Take charge as the digital lead, where your strategic expertise and creativity will shape the future of our brand online.

You’ll be in our Edinburgh office four days a week doing the following:

Strategy and Planning

  • Lead the development and execution of the company’s digital strategy, ensuring alignment with broader business and brand objectives.
  • Craft and implement annual digital plans across all markets and channels.

Digital Communications

  • Devise and execute a compelling social media strategy that brings the brand positioning to life across all channels.
  • Collaborate with the brand team to maintain on-brand tone of voice and engaging content.
  • Work with content creators and social media editors to support global channels and retail messaging.
  • Take the lead on copywriting and editing for web, email, and social messaging.
  • Drive local, national, and international digital campaigns across various channels.
  • Play a pivotal role in engaging existing and new consumers online to drive bookings and footfall at Innis & Gunn’s very own Taproom Bars.

Website and Content Management

  • Collaborate with development agencies to enhance web functionality, UX, and search rankings.
  • Own the global website, ensuring up-to-date content and optimized landing pages.
  • Build new web functionalities and integrate data points with the lead CRM database.

Ecommerce

  • Develop and execute an ambitious ecommerce plan aligned with broader sales and marketing objectives.
  • Lead planning for key promotions, product launches, and offers.
  • Collaborate with third-party warehousing providers to ensure efficient platform integration for an enhanced user experience.

Management and Reporting

  • Lead a dynamic team with line management responsibilities.
  • Effectively manage the digital marketing budget.
  • Generate comprehensive weekly and monthly digital reports, utilizing GA4, Looker Studio, and other relevant tools.

CONTACT US

“This is a unique opportunity to join an innovative, successful international drinks business. If you want to work in Edinburgh and have the chance to develop and thrive in this fast paced and exciting sector. Please apply here or get in touch with me for a confidential chat.”

STEPH BUCKLEY

07432 467 032

steph@denholmassociates.com

Denholm Associates brand

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Andy Brady

HEAD OF HR

Andy Brady is a seasoned HR recruitment specialist, with over two decades of expertise in the field. With a foundation in Human Resource Management from the University of Derby, Andy swiftly transitioned into specialised HR recruitment. His diverse portfolio spans FMCG, Manufacturing & Engineering, Financial Services, the Third Sector, and Supply Chain, working at all levels from entry to executive positions.

Zoe Lumsden

Business Support & Employee Engagement Executive

Zoe joined Denholm in 2022 as Recruitment Administrator, after working in administration roles for nearly a decade. Most recently within the recruitment industry, she joins us with experience of supporting consultants, clients and candidates at all levels. Zoe has a passion for helping people and applies her positive attitude and approachable manner to support our team and deliver the best possible service to our clients and candidates at all times.

Callum Beveridge

SENIOR CONSULTANT - TECHNOLOGY, CHANGE & TRANSFORMATION

Callum has been working in recruitment since 2018 where he has solely focussed on the Technology, Change and Transformation market across the UK and ROI. He works closely with his clients and candidates to build long-lasting relationships across several industries, including Technology, Financial Services, Professional Services, Healthcare, Education, Public Sector and more. He specialises in engineering roles across Software, Infrastructure, Systems, DevOps and Cloud, along with Software Testing.

Michelle Weir

Senior Finance Executive

Michelle is enthusiastic, practical, and adaptable – with 15 years experience across Finance. She is known for being trustworthy, hardworking, and enjoying a challenge. Michelle excels, both independently and as part of a team, bringing a methodical approach to her work. Combining a friendly and professional demeanor, allows her to effectively engage with colleagues and clients at all levels. Client and candidate care is paramount to Michelle and to Denholm.

Alana Sim

DEVELOPMENT DIRECTOR - CONSUMER

Alana has been working in recruitment since 2012, predominately within the FMCG & Consumer markets. Having recruited in both the UK & Asia Pacific markets, Alana has a sound knowledge of local & international recruitment. Partnering with brands to attract & hire the best sales talent in the market, Alana focuses on mid to senior level Sales appointments within the Consumer space. With a strong commercial & sales background, Alana identifies and engages the best commercially focused talent for our clients.

Scott Caithness

CLIENT RELATIONSHIP PARTNER

Scott started his career working for one of the leading Advertising & Comms agencies in Edinburgh where he spent 7 years before moving in to recruitment in 2011. As such, he is well-networked in the Marketing & Comms space across Scotland. With a friendly and consultative approach, Scott is genuinely passionate about providing a positive journey to both candidates and clients alike and believes communication plays a big part in this.  A “thinking-outside-the-box recruiter”, he is known for helping candidates portray the best version of themselves and helping clients find talent for those hard to fill roles.

Andy MacEwan

HEAD OF TECHNOLOGY, CHANGE & TRANSFORMATION

Andy has been recruiting in Technology, Change & Transformation since 2001. Delivering tailored resource solutions as trusted advisor to clients ranging from start-ups through to global blue-chip organisations across contract, permanent, fixed term, and managed service/statement of work solutions. He has experience providing candidates for Helpdesk through to CIO and takes great pride in providing excellent customer service and ensuring each candidate journey is a positive one. An expert in his market he can provide guidance across current market trends.

Our Community

As well as working in close collaboration with our clients, and the online marketplaces, we are active members of groups that have been established to combat illicit trade. These include the Scottish Anti-Illicit Trade Group, the European Intellectual Property Office, The Scottish Business Resilience Centre, the Anti-Counterfeiting Group, and the China Britain Business Council. Members of our senior management sit on the boards of ACID (Anti-Copying in Design), the Scottish Ministerial Trade Board, and the European Union Intellectual Property Office’s Observatory Panel for SMEs, amongst others.

Each team member nominates good causes or charities that are supported on both an individual and corporate basis. Wherever possible, we support the employee’s involvement whether through time or fundraising events.

Our Environment

We deliver purpose-driven work from an extremely welcoming environment near the City Centre. We actively encourage the responsible use of resources, from using public transport to reuse, recycling, and, of course, a minimal impact office environment. We have benefited from the advice of the Energy Saving Trust and Resource Efficient Scotland. Our waste contractor also provides us with a monthly report on volumes and types of material and the carbon emissions avoided through recycling.

Over 80% of our employees can walk or cycle to The Lair and, pre-pandemic, 10% were using public transport as their normal daily commuting mode. Without doubt, online meetings will replace considerable miles, going forward, saving resources, time and energy. Where possible, when possible, the train remains our preferred option. 

Our People

Our people are our most important asset, and their mental well-being and happiness are core to our success. We love our diverse workforce, actively embrace flexible working (even pre-pandemic!) and encourage a healthy work-life balance. We have been recognised as one of the most diverse SME workplaces in the UK and are holders of the Scottish Business Pledge which exists to promote a fairer Scotland. We have also just been included in the 2021 Culture Leaders Top 25 – an accolade of which we are very proud!

We are a fully inclusive and nurturing employer and, despite being in tech, the majority of our team are women, leading to accolades in the Computing Magazine Women in IT Awards and the Amazon Growing Business Awards. We currently represent 15 nationalities and speak 20 languages. Age is no barrier, and we recruit for attitude, providing and encouraging appropriate learning and training for each and every role.

We are also proud members of IP Inclusive, a network of professionals working to make the intellectual property industry more diverse.

Our Purpose

Our aim is to combat illicit online trade by identifying and removing counterfeits for sale. Counterfeits not only damage brands, their reputations, and revenues, but can cause significant harm to the end customer – whether as a fake toy or a fake medicine – and the consequences can be life threatening.

Counterfeiting is a significant economic and social issue.

The OECD reports that counterfeit and fake goods make up more than 3.3% of the world’s global trade. Those involved in the trade of counterfeits have been linked to people trafficking, prostitution, and drug dealing.

As such, reducing illicit trade is about much more than brand protection but also about human rights, safety, and social equity.

And this is what we do, every day.

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Communication Advisors

We’re a passionate and professional team who thrive in issue-rich environment and we’re looking for Senior Communication Advisors, Communications Advisors and Communications Executives to join their fast-growing team. 

You’ll have previous agency experience at Senior Account Manager or Account Manager level and be passionate about delivering excellent results for clients. You might be a specialist in PR and media relations who produces compelling editorial content across a range of topics and sectors or you might be a public affairs expert who understands the policy landscape and helps clients build influential relationships. Whatever your specialism, you’ll be an excellent writer, full of creative ideas, with proven client management experience and the ability to provide expert advice our clients.

Your key duties will include:

  • Supporting the key account lead with day-to-day client liaison, providing strategic counsel on day-to-day account matters when required
  • Active involvement in planning and delivering global PR, marketing and digital campaigns
  • Managing content programmes, including mapping out content themes, spotting industry trends and story angles, writing copy when required which may include opinion articles, web and social
  • Building strong media relationships, creating pitches based on your story ideas and delivering content in-to suit the client’s target media and securing opportunities
  • Planning and running client’s social media programmes, and management of their channels
  • Continuously identifying opportunities to grow brand awareness and profile our client’s businesses within their target sector through events, webinars, thought leadership
  • Producing comprehensive and timely reports on client activity 
  • Supporting in the development of client proposals to help grow or win parts of the business


In addition, to be considered for this role, you must be able to demonstrate:

  • Proven background in account handling and direct client liaison – 4 years’ minimum
  • Experience in an agency setting focusing on B2B communication or PR
  • Strong communications skills, verbal and written
  • A background in delivering creative, digitally led B2B communications such as LinkedIn campaigns
  • An innate understanding of earned media, with the ability to create stories and generate coverage across traditional media, digital and social
  • Experience working on content management programmes, with an awareness of the changing way business audiences consume information and an appreciation of search, paid and wider customer marketing activity, and how it all fits together
  • A history of working with clients in a variety of sectors is welcomed but experience in the tech and energy industries is advantageous.
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Communication Lead

We’re a passionate and professional team who thrive in issue-rich environment and we’re looking to add a Communication Lead to our fast-growing team. You’ll be a trusted advisor to clients across several sectors in all aspects of communication, external affairs, marketing and issues management. Coming from an agency or consultancy environment, at Account Director level or above, you’ll report directly to the Managing Director and be responsible for a small and busy multi-disciplinary team. You’ll have first-class project management skills, be solutions-driven and excellent commercial acumen too. Alongside the senior team, you’ll work to drive the strategic growth of Aspect.

Your core duties will include:

  • Working with the MD to develop and deliver growth strategies 
  • Attracting and retaining profitable clients across a range of sectors 
  • Leading the creation and execution of strategic communication programmes
  • Inspiring, leading and developing multi-disciplinary teams
  • Developing strong relationships with clients, colleagues and associates
  • Producing high quality pitches and proposals to secure new business 
  • Curating, nurturing and managing a team of talented associates.

You’ll be a skilled communicator, interested and knowledgeable about the key issues shaping the external environment. In addition, to be considered for this role, you must be able to demonstrate:

  • 7+ years of senior leadership experience within an agency or consultancy
  • Experience in Energy, Renewables, Financial Services or Life Sciences would be very desirable
  • Outstanding writing skills and the ability to engage and excite an audience
  • An impressive track record of client attraction, retention and growth 
  • The ability to thrive fast-paced environment managing multiple projects simultaneously
  • Strong influencing and leadership skills to motivate and inspire those around you
  • Excellent planning, evaluation and project management skills
  • To develop new processes, systems and ways of working to drive performance

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CVs and interviews will take you to Level 2. Our behavioural profile will take you to Level 3, vital to identifying future potential.

LEVEL 1

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LEVEL 2

Can do...

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LEVEL 3

Will do

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  • Aptitude
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  • Maturity
  • Temperament
  • Behaviour patterns