Digital Marketing Manager
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Management
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We're K2 Management

K2 Management is a global consultancy dedicated to hiring the best talent to create dynamic, diverse, and collaborative teams that contribute to a greener future.

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01

Who are we?

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K2 Management supports its clients in their efforts to develop and operate energy projects that achieve the best possible return on investment.

Our vision is to be a leading engineering and management consultancy by delivering sustainable energy project solutions globally. We do that by delivering a wide range of services within engineering, planning, management and due diligence, spanning the entire value chain of an energy project. 

02

What's next for us?

people talking at a conference

We’re on the cusp of moving into a new strategy phase with fresh leadership which offers up some real opportunity make a difference in the renewable energy sector.

As a company, we’re currently working on some of the biggest and most innovative renewable energy projects in the world, and that gives us a lot of successes and insights to shout about.

The business is moving into new markets, particularly in Asia, bringing our engineering and consulting specialisms to the onshore, offshore and solar PV projects of the future.

03

We believe diverse teams are stronger teams

group discussion in a board room

At K2 Management we are focused on building a strong Diversity, Equity, and Inclusivity culture to ensure all colleagues feel heard and welcomed within our teams. 

Our colleagues collaborate across the world on projects every day, gaining vast experience on the global stage. Our team collectively has over 1200 years of renewables experience so you will have the opportunity to learn from the industry’s best minds.

We believe in Respect, Dedication, Credibility, Diversity & Inclusion and a ‘One Team‘ ethos.

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projects

worked on globally

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employees
In 2007, we were nine, now we are 190
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where our employees are located

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represented across the organisation

“We want someone who has a great planning and strategy streak, while maintaining a passion for the execution.
You’ll be outgoing, not phased by talking to colleagues in different disciplines from all over the world and you’ll always have your ear to the ground for new opportunities to communicate the great things that K2M is doing.
You won’t be phased by technical content or concepts that aren’t quite market ready – you’ll thrive on figuring out what the interesting angle is and turning it into something that will serve the business goals. And finally, you won’t be scared of data and stats. On the contrary, you’ll be able to dig deep into our inbound marketing software, Hubspot, be able to extrapolate what the data means and turn this into an actionable test and improvement plan.”

04

This position has been filled.

In this small but mighty team, you’ll have a hands-on role in the creation and execution of the marketing and communications strategy, which will directly impact K2 Management’s business strategy goals.

As a data-driven individual, you’ll elevate our marketing insights allowing us to make smarter decisions, and test and improve with more precision. You’ll work towards improving K2M’s pre-sales touch points by leveraging the insights of our specialists and turning them into valuable content that’s accessible in the right way for our contacts. The input into the strategy side, combined with the hands-on nature of the role means that you’ll be able to see your exact impact on our goals. Working closely with the Director, Marketing & Communications, you’ll be a key part of planning, execution, and measurement of K2M’s marketing goals.

Your areas of responsibility will include:

  • Lead the creation and implementation of compelling, targeted content for our website, social media, PR, email campaigns, whitepapers and other digital channels
  • Drive progress towards inbound marketing excellence and maximize automation, exploring new and creative ways of using HubSpot platform to excel
  • Generate and execute organic and paid campaigns in line with K2M’s strategic objectives, marketing strategy and budget
  • Coordinate multi-media marketing (graphics, video and photography from concept to promotion)
  • Brief and manage deliveries from external agencies

We are looking for experience in the following areas:

  • Have at least 5 years of experience in a B2B marketing role
  • Be able to turn your hand to all things digital, e.g., email marketing, content and social marketing, Google Analytics, inbound marketing, campaign creation, segmentation, using data for continuous improvement
  • Have demonstrable experience in content creation for a variety of audiences and outlets
  • Demonstrate experience with inbound marketing concepts and tools (HubSpot experience is advantageous)
  • Possess exceptional writing skills in business English, a flair for creativity and excellent attention to detail
  • Hold basic graphic design and video editing skills
  • Feel comfortable exploring highly technical concepts and turning them into consumable and attention-grabbing content

If the above sounds like you, we’d love to set up a call! Please get in touch with Jonathan for more information.

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Contact us

If you’d like to find out more about this fantastic opportunity with K2 Management, please get in touch with Denholm Associates today.

Thank you.

03303 359818

connect@denholmassociates.com

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BrandBox, sits at the heart of our successful hiring strategy. To find out more about our creative approach to attracting talent please contact us on 03303 359 818 today.

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Andy Brady

HEAD OF HR

Andy Brady is a seasoned HR recruitment specialist, with over two decades of expertise in the field. With a foundation in Human Resource Management from the University of Derby, Andy swiftly transitioned into specialised HR recruitment. His diverse portfolio spans FMCG, Manufacturing & Engineering, Financial Services, the Third Sector, and Supply Chain, working at all levels from entry to executive positions.

Zoe Lumsden

Business Support & Employee Engagement Executive

Zoe joined Denholm in 2022 as Recruitment Administrator, after working in administration roles for nearly a decade. Most recently within the recruitment industry, she joins us with experience of supporting consultants, clients and candidates at all levels. Zoe has a passion for helping people and applies her positive attitude and approachable manner to support our team and deliver the best possible service to our clients and candidates at all times.

Callum Beveridge

SENIOR CONSULTANT - TECHNOLOGY, CHANGE & TRANSFORMATION

Callum has been working in recruitment since 2018 where he has solely focussed on the Technology, Change and Transformation market across the UK and ROI. He works closely with his clients and candidates to build long-lasting relationships across several industries, including Technology, Financial Services, Professional Services, Healthcare, Education, Public Sector and more. He specialises in engineering roles across Software, Infrastructure, Systems, DevOps and Cloud, along with Software Testing.

Michelle Weir

Senior Finance Executive

Michelle is enthusiastic, practical, and adaptable – with 15 years experience across Finance. She is known for being trustworthy, hardworking, and enjoying a challenge. Michelle excels, both independently and as part of a team, bringing a methodical approach to her work. Combining a friendly and professional demeanor, allows her to effectively engage with colleagues and clients at all levels. Client and candidate care is paramount to Michelle and to Denholm.

Alana Sim

DEVELOPMENT DIRECTOR - CONSUMER

Alana has been working in recruitment since 2012, predominately within the FMCG & Consumer markets. Having recruited in both the UK & Asia Pacific markets, Alana has a sound knowledge of local & international recruitment. Partnering with brands to attract & hire the best sales talent in the market, Alana focuses on mid to senior level Sales appointments within the Consumer space. With a strong commercial & sales background, Alana identifies and engages the best commercially focused talent for our clients.

Scott Caithness

CLIENT RELATIONSHIP PARTNER

Scott started his career working for one of the leading Advertising & Comms agencies in Edinburgh where he spent 7 years before moving in to recruitment in 2011. As such, he is well-networked in the Marketing & Comms space across Scotland. With a friendly and consultative approach, Scott is genuinely passionate about providing a positive journey to both candidates and clients alike and believes communication plays a big part in this.  A “thinking-outside-the-box recruiter”, he is known for helping candidates portray the best version of themselves and helping clients find talent for those hard to fill roles.

Andy MacEwan

HEAD OF TECHNOLOGY, CHANGE & TRANSFORMATION

Andy has been recruiting in Technology, Change & Transformation since 2001. Delivering tailored resource solutions as trusted advisor to clients ranging from start-ups through to global blue-chip organisations across contract, permanent, fixed term, and managed service/statement of work solutions. He has experience providing candidates for Helpdesk through to CIO and takes great pride in providing excellent customer service and ensuring each candidate journey is a positive one. An expert in his market he can provide guidance across current market trends.

Our Community

As well as working in close collaboration with our clients, and the online marketplaces, we are active members of groups that have been established to combat illicit trade. These include the Scottish Anti-Illicit Trade Group, the European Intellectual Property Office, The Scottish Business Resilience Centre, the Anti-Counterfeiting Group, and the China Britain Business Council. Members of our senior management sit on the boards of ACID (Anti-Copying in Design), the Scottish Ministerial Trade Board, and the European Union Intellectual Property Office’s Observatory Panel for SMEs, amongst others.

Each team member nominates good causes or charities that are supported on both an individual and corporate basis. Wherever possible, we support the employee’s involvement whether through time or fundraising events.

Our Environment

We deliver purpose-driven work from an extremely welcoming environment near the City Centre. We actively encourage the responsible use of resources, from using public transport to reuse, recycling, and, of course, a minimal impact office environment. We have benefited from the advice of the Energy Saving Trust and Resource Efficient Scotland. Our waste contractor also provides us with a monthly report on volumes and types of material and the carbon emissions avoided through recycling.

Over 80% of our employees can walk or cycle to The Lair and, pre-pandemic, 10% were using public transport as their normal daily commuting mode. Without doubt, online meetings will replace considerable miles, going forward, saving resources, time and energy. Where possible, when possible, the train remains our preferred option. 

Our People

Our people are our most important asset, and their mental well-being and happiness are core to our success. We love our diverse workforce, actively embrace flexible working (even pre-pandemic!) and encourage a healthy work-life balance. We have been recognised as one of the most diverse SME workplaces in the UK and are holders of the Scottish Business Pledge which exists to promote a fairer Scotland. We have also just been included in the 2021 Culture Leaders Top 25 – an accolade of which we are very proud!

We are a fully inclusive and nurturing employer and, despite being in tech, the majority of our team are women, leading to accolades in the Computing Magazine Women in IT Awards and the Amazon Growing Business Awards. We currently represent 15 nationalities and speak 20 languages. Age is no barrier, and we recruit for attitude, providing and encouraging appropriate learning and training for each and every role.

We are also proud members of IP Inclusive, a network of professionals working to make the intellectual property industry more diverse.

Our Purpose

Our aim is to combat illicit online trade by identifying and removing counterfeits for sale. Counterfeits not only damage brands, their reputations, and revenues, but can cause significant harm to the end customer – whether as a fake toy or a fake medicine – and the consequences can be life threatening.

Counterfeiting is a significant economic and social issue.

The OECD reports that counterfeit and fake goods make up more than 3.3% of the world’s global trade. Those involved in the trade of counterfeits have been linked to people trafficking, prostitution, and drug dealing.

As such, reducing illicit trade is about much more than brand protection but also about human rights, safety, and social equity.

And this is what we do, every day.

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Communication Advisors

We’re a passionate and professional team who thrive in issue-rich environment and we’re looking for Senior Communication Advisors, Communications Advisors and Communications Executives to join their fast-growing team. 

You’ll have previous agency experience at Senior Account Manager or Account Manager level and be passionate about delivering excellent results for clients. You might be a specialist in PR and media relations who produces compelling editorial content across a range of topics and sectors or you might be a public affairs expert who understands the policy landscape and helps clients build influential relationships. Whatever your specialism, you’ll be an excellent writer, full of creative ideas, with proven client management experience and the ability to provide expert advice our clients.

Your key duties will include:

  • Supporting the key account lead with day-to-day client liaison, providing strategic counsel on day-to-day account matters when required
  • Active involvement in planning and delivering global PR, marketing and digital campaigns
  • Managing content programmes, including mapping out content themes, spotting industry trends and story angles, writing copy when required which may include opinion articles, web and social
  • Building strong media relationships, creating pitches based on your story ideas and delivering content in-to suit the client’s target media and securing opportunities
  • Planning and running client’s social media programmes, and management of their channels
  • Continuously identifying opportunities to grow brand awareness and profile our client’s businesses within their target sector through events, webinars, thought leadership
  • Producing comprehensive and timely reports on client activity 
  • Supporting in the development of client proposals to help grow or win parts of the business


In addition, to be considered for this role, you must be able to demonstrate:

  • Proven background in account handling and direct client liaison – 4 years’ minimum
  • Experience in an agency setting focusing on B2B communication or PR
  • Strong communications skills, verbal and written
  • A background in delivering creative, digitally led B2B communications such as LinkedIn campaigns
  • An innate understanding of earned media, with the ability to create stories and generate coverage across traditional media, digital and social
  • Experience working on content management programmes, with an awareness of the changing way business audiences consume information and an appreciation of search, paid and wider customer marketing activity, and how it all fits together
  • A history of working with clients in a variety of sectors is welcomed but experience in the tech and energy industries is advantageous.
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Communication Lead

We’re a passionate and professional team who thrive in issue-rich environment and we’re looking to add a Communication Lead to our fast-growing team. You’ll be a trusted advisor to clients across several sectors in all aspects of communication, external affairs, marketing and issues management. Coming from an agency or consultancy environment, at Account Director level or above, you’ll report directly to the Managing Director and be responsible for a small and busy multi-disciplinary team. You’ll have first-class project management skills, be solutions-driven and excellent commercial acumen too. Alongside the senior team, you’ll work to drive the strategic growth of Aspect.

Your core duties will include:

  • Working with the MD to develop and deliver growth strategies 
  • Attracting and retaining profitable clients across a range of sectors 
  • Leading the creation and execution of strategic communication programmes
  • Inspiring, leading and developing multi-disciplinary teams
  • Developing strong relationships with clients, colleagues and associates
  • Producing high quality pitches and proposals to secure new business 
  • Curating, nurturing and managing a team of talented associates.

You’ll be a skilled communicator, interested and knowledgeable about the key issues shaping the external environment. In addition, to be considered for this role, you must be able to demonstrate:

  • 7+ years of senior leadership experience within an agency or consultancy
  • Experience in Energy, Renewables, Financial Services or Life Sciences would be very desirable
  • Outstanding writing skills and the ability to engage and excite an audience
  • An impressive track record of client attraction, retention and growth 
  • The ability to thrive fast-paced environment managing multiple projects simultaneously
  • Strong influencing and leadership skills to motivate and inspire those around you
  • Excellent planning, evaluation and project management skills
  • To develop new processes, systems and ways of working to drive performance

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