The team at Denholm is delighted to be retained to identify a new Digital Marketing Manager / Head of Marketing for an incredibly innovative and highly specialist business consultancy.
We are seeking an enthusiastic and energetic marketing professional with excellent digital marketing experience ideally in B2B for professional services to help drive the next exciting phase of our growth.
Your role will focus on developing and delivering the marketing strategy and plans covering communications and content, digital marketing, website, blogs, social media profile and activity, and the customer seminar programme.
The goal is to build brand voice in the market, increase awareness, and make a real contribution to business success. Specific targets will be agreed and you will be guided to help you achieve these.
A Typical Day
Variety is the order of the day. You’ll design and own the marketing plan but it’ll be “hands on” working with colleagues, our partners and agency to deliver the results.
Boasting a portfolio that already includes some of the global leading technology companies among it’s partners and co-marketing initiatives with Salesforce, Adobe, Pega, Microsoft, Celebrus and H2O will be part of your day to day routine. You’ll run the webinar and seminar programme: The Customer Sessions. This will involve working closely with the leadership team and with senior client colleagues, to deliver outstanding events. You’ll craft the social media messaging from that and make sure the headlines from these sessions are turned into blogs. You’ll have the chance to work with a roster of journalists to get the message into the right corners of the market.
You’ll look after the website and digital brand. Working with agency partners, you’ll be making sure that the business is responding to every opportunity to extend reach and build the voice and brand in the market through blogs, posts and articles.
Skills
- You will understand and have experience in building and managing a B2B brand.
- Excellent digital marketing skills and professional experience with some exciting stories to share
- Strong website and social media understanding
- A fluent and confident writer with excellent communications skills – confident curating blogs and case studies and will be able to bring these to life
- An eye for design, able to work closely with agency partners to get the most out of their creative expertise
- Possess a keen eye for results. Data doesn’t phase you and you’ll be happy using Google Analytics
Qualifications
Honours degree and/or will have completed post-graduate training and/or a higher degree in a relevant marketing discipline. You may have a post-graduate marketing diploma such as CIM or IDM.
In return, you’ll be joiing a high performing, ambitous and highly professional team – in an exciting phase of significant growth. You will receieve a highly competitive salary and benefits that reflect the employee focus of this fantastic business.
Please call Steph Halliday at Denholm Associates for further information, or click APPLY NOW to be considered for shortlisitng.
