Digital Manager (Social Media) - Glasgow
Good salary on offer
Denholm client is an established player in the FMCG sector and growing internationally. We are working on an exciting opportunity that will give the right individual scope to manage digital projects across some of the best known FMCG brands. The focus will be to take full ownership of all the Social Media activity across their global marketplace for each of their brands.
As the lead on Social Media, you will deliver a service that enables Markets and Brands to harness social media - through channels they manage in-house as well as externally and in-market through agency resource. You will drive excellence and co-ordinate activity between the Channel Teams, Brand Marketing and the Digital Marketing Managers to enable channel and commercial teams to communicate their strategy to customers and to connect with consumers.
You will analyse campaign and project Metrics (Impressions, Revenue, Channel Share, CTR, Conversion Rate) to report back on performance and ROI for the social channels.
We are looking for someone who is will relish the opportunity to become the social media specialist within a team of high-level brand and channel marketing professionals. You will be educated to degree level or equivalent and bring practical experience of managing social media channels in a commercial environment. You will also be hungry to discover new platforms and technology that could have a significant impact on the strategy across the channel.
With 2 years + experience in managing digital projects, you must be numerate and be able to demonstrate the practical use of analytical tools, ideally, Google qualified. With the ever increasing focus on digital by the worlds leading brands, this role will have the scope to identify and communicate opportunities that shape that future of the business.