Senior Investment Content Manager
Highly Competitive with Excellent Benefits
Calling all investment content writers! Are you looking to join a growing financial services organisation in Edinburgh and can bring a wealth of investment writing experience to the table? If so, please get in touch!
Denholm is working with one of its key financial services clients on a Senior Investment Content Manager role. You will be a critical member of the Investment Marketing team, who produce and publish high quality investment content and communications through multiple channels and routes (press, e-mail, website, sales consultants, digital marketing, webinars etc) to support business objectives.
Overview of the position:
- Simplify complex technical investment information into clear marketing messages, demonstrating a deep understanding of investment and industry themes.
- Design and deliver a clear investment marketing content plan to drive desired customer responses such as retention, consolidation or acquisition.
- Integrate requirements into wider team plans to ensure all routes for messaging are considered – influencing colleagues in the Investment, Marketing and Sales to bring investment marketing content to those colleagues’ plans.
- Generate compelling content to drive tone of voice as an authority on investment topics, identifying and executing opportunities to help build investment reputation among key audiences.
- Distribute content via a variety of media including their web estate, interactive online portals, pitch materials and PDF documents.
- Ability to translate complex investment information into compelling marketing content.
- Ability to use deep understanding of the factors that influence how advisers build investment propositions to shape effective and engaging investment marketing content.
- Effective investment marketeer with proven track record of marketing ROI performance.
- Ability to interpret external and internal insights and industry best practice and translate this into actionable, cost effective, targeted campaigns.
- Deep understanding of investment markets and platform investment trends.
- Know how retail and workplace advisers deploy investment solutions, the criteria that leads their choice of investments and key factors that influence those choices.
- Available to support advisers, employers and investors in making robust investment decisions.
If this sounds like you, please get in touch for more information!
Find out more...
If you'd like more information on this opportunity, please get in touch today!
Jonathan Watt, Senior Consultant
Call 0131 553 9314
Apply Now: Senior Investment Content Manager