Head of Consumer Marketing
A global fashion business is looking to add a new marketing person to their team in Glasgow city centre. This is a fantastic, senior opportunity reporting to the Group’s Managing Director, who is based in Glasgow.
As Head of Consumer Marketing you'd be responsible for an international team - setting and implementing strategy to drive customers and increase spend. Your key responsibilities would be:
- Defining, developing and monitoring the marketing strategy to drive numbers
- Through a strategic management of market positioning, supported by appropriate market research, develop the continuing relevance and appeal of brand to consumers over time
- Develop contacts and relationships with consumer marketing influencers
- Alongside relevant colleagues, support initiatives that positively impact on customer experience
To be considered for the role, you should:
- Have a proven track record of success in consumer marketing, preferably in a retail-related commercial sector.
- Be an outgoing and confident senior manager with brands, retail or agency experience
- Be a strategic thinker with the insight to set new directions in response to dynamic changes in the retail sector.
- Have the ability to execute new initiatives involving multi-functional teams.
- Be able to develop creative marketing communication materials.
- Have the ability to influence a wide-ranging network of colleagues, including Directors, non-Marketing senior colleagues and also less experienced colleagues for whom English is not their first language.
- Must have experience of dealing with key marketing services suppliers in UK, national/international media groups and direct involvement in the fast-developing digital media channels.
- Be KPI and results focused, entrepreneurial and self-sufficient.
- Be confident and committed - passionate about marketing, insights and strategy
- Be willing to travel twice a quarter to Europe
For more information on this unique opportunity - please call Fiona @ Denholm or submit a CV today.
Find out more...
If you'd like more information on this opportunity, please get in touch today!
Fiona Todd, Head of Glasgow, Director
Call 0141 212 2726
Apply Now: Head of Consumer Marketing