Head of Marketing
£35k - £45k base (DOE), plus package
Denholm is working in partnership with Gofor Finance in Edinburgh, who is currently looking to recruit a Head of Marketing to join the business at this exciting time in their development. Opportunities don't come up like this very often, where you will have the chance to build a marketing function and be integral to the evolution of the organisation in the years to come!
We are looking for a commercially minded marketing professional to drive marketing strategy and deliver on set objectives. You will have a demonstrable track record of delivering sales growth and be able to lead from the front and work autonomously also.
In this role, you will:
- Implement the marketing strategy against budget, review successes and learn from experiences to continuously improve marketing activities.
- Manage Salesforce, including report building, dashboard setup, page editing and field creation.
- Manage inhouse design, content, social, SEO and digital advertising.
- Lead on marketing data management and segmentation.
- Work with the sales team to research and fully understand market opportunity and dynamics.
Key experience required:
- Strong experience of working with and navigating WordPress websites.
- Social Media management expertise across; Twitter, LinkedIn Sales Navigator, including post scheduling and creation.
- Customer Dashboard Project Management and Account Setup – Creating initial upload documentation, testing and uploading data to the system, creating required reports and schedules.
- Previous experience of managing and utilising Pardot Marketing Automation as a tool - highly desirable.
If this sounds like you, please get in touch to discuss the opportunity and company further!
Find out more...
If you'd like more information on this opportunity, please get in touch today!
Jonathan Watt, Principal Consultant
Call 0131 553 9314
Apply Now: Head of Marketing