Award-Winning Whisky Makers

Whisky making at Whyte and Mackay is led by pioneering whisky maker Mr. Gregg Glass, alongside Master Distiller Mr. Richard Paterson OBE, who have together crafted expressions across their exceptional whisky portfolio.

Each of the Single Malt Whiskies within the collection have garnered critical acclaim and enjoyed commercial success. Tamnavulin achieved the accolade of becoming the No.1 Fastest Growing Single Malt Globally, whilst Jura claimed No.2 and is the No.1 Single Malt in the UK.

The Future of Whisky Making

Whyte and Mackay take their environmental commitments seriously and in 2021 published The Green Print, their strategy to deliver a sustainable future.

By April 2022, Whyte and Mackay had adopted carbon neutral electricity at all of its distillery sites, with recent accreditation by REGO.

Whyte and Mackay have launched the Scottish Oak programme in which they have started the process of re-planting local forests in hope to use the wood for future whisky casks, a more sustainable approach and one in which we will see a shift in flavour profile in modern whisky.

Inspiring Consumers

Whyte and Mackay are progressive in their marketing, despite operating in a category steeped with heritage. The whisky makers always look to the future and innovative ways to fashion the drink and market it. In 2022 they released the Dalmore NFT, a 33 Year Old Dalmore expression available exclusively via Block Bar.

Innovation at Whyte & Mackay is a key driver of their success, with recent Jura Cask Editions illustrating the creativity of their New Product Development. Highlights include Shackleton the industry-leading ‘Whyte and Mackay Light’, a lighter spirit drink from Scotland. Woodsman, made with double-scorched barrels, was recently recognised with a prestigious IWSC Gold Outstanding Award. The ‘Woodsman in the Woodshed’ campaign was recognised nationally by Campaign Live Awards 2022.  

Our Whyte & Mackay Community

Community

Whyte & Mackay are official partners to SAMH – Scottish Association for Mental Health.

During the pandemic, Whyte and Mackay were publicly recognised by the First Minister of Scotland for their support of the national response, NHS Scotland and charity partners across Scotland.

Whyte & Mackay also prides itself on its work with local suppliers giving back to the community around each site.

In 2021 the whisky makers launched Grow Scotland, an initiative to partner directly with local farmers in their community. The Fettercairn Distillery will launch its Fettercairn 200 Club, as the next chapter in Grow Scotland. The F200 Club is formed with 200 farmers within 50 miles of the Aberdeenshire Distillery.

Whyte and Mackay have a dedicated People Development function, to ensure all members of the community have access to learning opportunity. As a highlight, in 2021 they launched a Digital Discovery capability programme, delivered to members of the commercial function worldwide. A Management and Leadership Programme was launched in 2021.

People Development

Whyte and Mackay have a dedicated People Development function, to ensure all members of the community have access to learning opportunity. As a highlight, in 2021 they launched a Digital Discovery capability programme, delivered to members of the commercial function worldwide. A Management and Leadership Programme was launched in 2021.

There is a culture of dedication, hard work and innovation. I feel valued and supported to take part in new challenges, which means I get to learn new things every day.

Global Presence

Founded in 1844 the whisky makers are now truly international with their offices located from New York to Singapore. Whyte & Mackay still to this day operate their headquarters in their home of Glasgow.

In Scotland, Whyte & Mackay operate a state-of-the-art Bottling Hall and Distribution Centre in Grangemouth and a Whisky Production and Warehousing Centre in Invergordon alongside five respected distilleries, from the islands to the Highlands.

Careers at Whyte & Mackay

European collection of whisky

This is a fantastic opportunity to work with one of the fastest growing premium malt brands globally. This new role within the Dalmore team will spearhead the future development of the brand in key international markets through creative packaging projects and marketing strategies. With several exciting projects and initiatives already in progress, the potential to take the brand to the next level is huge, with this role key to driving the team to achieve the ambitious goals for The Dalmore.

Reporting into the Brand Director, you will be focused on leading the day-to-day operations of The Dalmore brand and coordinating with Brand and Comms managers to ensure all projects are on track. You will lead and drive integrated marketing communication strategies and plans to meet global growth objectives with a focus on ‘making things happen’ across all key international markets. You will lead the development of integrated communication plans to create best in class global brand plans, and working closely with regional/local marketing teams, you will oversee best in class execution of brand marketing plans. Alongside this you will work with Communications and Digital teams to drive hardworking communications in line with brand objectives across PR, influencer engagement and content on paid, owned and earned platforms.

The role will also provide direct leadership on design and creation of sales tools and communication assets as well as working closely with the Head of Innovation to develop global brand strategies for new products. Analysis of brand performance is key, as you will provide recommendations to meet gaps/opportunities and identify tangible KPI’s for key initiatives as well maximising strategic marketing investment for maximum ROI. You will also provide motivation and direction to the team through encouragement and supporting the achievement of goals through positive coaching and feedback.

We are looking for an excellent marketer with creative flair, and a desire to make the right thing happen and the stakeholder management ability to do so. Not afraid to get your hands dirty, you will ideally have a strong understanding of the drivers of brand growth within a luxury brand, ensuring you understand the motivations and attitudes of luxury consumers and how integrated marketing campaigns connect with them to fuel brand desire. Previous experience of building a luxury brand or spirit is desired, along with proven track record of leading projects across a brand and organisation alongside a complex mix of stakeholders as well as experience leading a team at mid manager level.

You will be a curious and courageous thinker with a ‘we can if’ approach who is excited by the process of taking ideas from the drawing board right through to market execution. Key will be an individual who can collaborate and influence across a range of commercial and operational teams, relishes responsibility and is not afraid to pick up the ball!

Reporting to Head of Communication and Corporate Relations

This is a rare and exciting opportunity to join Whyte And Mackay’s Whisky Discovery Team, which exists to ensure our whisky and our whisky making are celebrated by strategic external audiences, and that we build our corporate reputation as whisky makers at home and in key international markets.

This Global role will be a first rate story-teller, leading our whisky discovery programmes and developing effective communication programmes to drive discovery and recommendation for our whisky and whisky making, with a focus on iconic brands The Dalmore, Fettercairn, Jura and Tamnavulin. Key Consumer Markets include UK, USA and agreed targets in Europe alongside strategic industry and media audiences at a global and regional level.

The key areas that this role will incorporate are:
1. Develop Whisky Discovery Approach
2. Partner Whisky Making to develop their role in our communication and presence within the World of Whisky
3. Project Manage key initiatives within the Whisky Discovery Agenda
4. Manage World of Whisky Media Engagement Programme
5. Support the Head of Comms to structure the discovery role for each pillar in our whisky making

The key to this role is the ability to communicate a distinctive product story, with digital expertise (Content, Demand Generation, Demand Conversion).

(Job Share 3 Days)
Reporting to Head of Innovation & Incubation

It is rare indeed to find such an exciting opportunity offered as a job share. The Consumer Insights Lead will ensure consumer understanding lies at the heart of marketing activity across the W&M portfolio, with a particular emphasis on our strategic malt whisky brands.

You will be one of W&M’s “in-house experts” – the specialist in consumer insight, advising and assisting brand teams with all aspects of the consumer insight process: Honing briefs and clearly identifying the insight need, recommending appropriate methodologies and agencies, evaluating agency proposals and budgets, directly managing insight projects where appropriate, and helping turn research findings into useful insight.

You will be the proactive consumer insight lead across the portfolio of global brands, identifying insight gaps and knowledge opportunities as well as responding to briefs from the teams. More than just a service provider, you will constructively challenge where you see uninformed opinion driving our strategy or decision-making.

You will be comfortable briefing and managing agencies across both qual and quant. You will be excellent at interpreting research findings and presenting them clearly. You understand the difference between data and insight, and have a good eye for a “useful insight” which can be the seed of distinctive marketing and competitive advantage.

The ideal candidate will have experience running or commissioning qual and quant consumer insight projects ideally within a Food/Drink/FMCG environment, with expert understanding of a wide range of insight tools and methodologies.

Reporting to Head of Whisky Experience

This is a fantastic entry level position into marketing with a clear career path set out. Working as part of a close team of 5 fantastic individuals, you must be highly organised, unflappable and energetic.

Whyte and Mackay are on a mission to create distinctive, memorable experiences of our award-winning Single Malt Whisky Brands.

The Whisky Marketing Executive plays an active role in the Global Experience Team, supporting the team to drive confidence and belief in our brands.

You will be the primary point of contact to coordinate the delivery of exceptional events. The role works between markets and brand homes ensuring our brand messages land at every touch point while acting as the administration lead for the Whisky Experience team. As a key member of our Global Marketing Department, this role will support our marketing programmes within the world of whisky.

The role involves collaboration with various business units across global markets and systemising our approach to driving physical and mental availability.

Experience required:

  • Previous experience in a busy marketing or events department
  • Previous agency experience preferred
  • Experience in a hospitality business would be advantageous, whether front of house, back of house of head office.
  • Excellent working knowledge and understanding of Microsoft Office applications including Excel, PowerPoint, Word, Outlook to an intermediate level.
  • Social media savvy, with an interest and understanding of social media platforms, content and measurement
  • Exceptional organisation skills

Reporting to Brand Controller – The Dalmore

This is a superb opportunity to work with Whyte and Mackay’s luxurious and Internationally renowned  premium whisky: The Dalmore. This role requires someone who wants to challenge the traditional culture or whisky, who understands that the market is changing and really wants to shake things up.  Someone who can bring a degree of sophistication, but also creativeness to reposition and optimise the brand.

The Brand Manager is responsible for the creation and implementation of global brand initiatives that drive physical & mental availability in key markets. You will drive the global brand strategy and work collaboratively with key markets, channels and commercial teams to build execution and roll out plans in line with brand guidelines, and to achieve brand & commercial objectives. You will be integral in ensuring we are delivering against our company vision to be a driving force, renowned for building brands that stand out.

To be successful in this role, you will need to have brand marketing experience in mainstream consumer brands, with demonstrable brand management experience.  Previous experience of developing and project managing NPD and a proven track record of leading initiatives across cross-functional project teams (ideally international).

Reporting to Brand Controller – Jura and Tamnavulin

This is an unique and exciting opportunity to work with Whyte and Mackay’s second biggest selling brand: Tamnavulin is the number two bestselling whisky by volume in the UK. This role requires someone who understands consumer insight and customer engagement, someone who can bring fun and creativity to the brand with seasonal releases, new product development and packaging.

The Brand Manager is responsible for the creation and implementation of global brand initiatives that drive physical & mental availability in key markets. You will drive the global brand strategy and work collaboratively with key markets, channels and commercial teams to build execution and roll out plans in line with brand guidelines, and to achieve brand & commercial objectives. You will be integral in ensuring we are delivering against our company vision to be a driving force, renowned for building brands that stand out.

To be successful in this role, you will need to have brand marketing experience in mainstream consumer brands, with demonstrable brand management experience.  Previous experience of developing and project managing NPD and a proven track record of leading initiatives across cross-functional project teams (ideally international).

Reporting to Senior Brand Manager – Jura

This is an unique and exciting opportunity to work with Whyte and Mackay’s biggest selling brand: Jura is the number one selling whisky by volume in the UK. This role requires someone who understands consumer insight and customer engagement, someone who can bring fun and creativity to the brand with seasonal releases, new product development and packaging.

The Brand Manager is responsible for the creation and implementation of global brand initiatives that drive physical & mental availability in key markets. You will drive the global brand strategy and work collaboratively with key markets, channels and commercial teams to build execution and roll out plans in line with brand guidelines, and to achieve brand & commercial objectives. You will be integral in ensuring we are delivering against our company vision to be a driving force, renowned for building brands that stand out.

To be successful in this role, you will need to have brand marketing experience in mainstream consumer brands, with demonstrable brand management experience.  Previous experience of developing and project managing NPD and a proven track record of leading initiatives across cross-functional project teams (ideally international).

Contact us

If you have any questions about these roles, please contact Denholm Associates today. We’d be happy to help. Thank you.

SCOTT CAITHNESS

SENIOR CONSULTANT - MARKETING

Scott started his career working for one of the leading Advertising & Comms agencies in Edinburgh where he spent 7 years before moving in to recruitment in 2011. As such, he is well-networked in the Marketing & Comms space across Scotland. With a friendly and consultative approach, Scott is genuinely passionate about providing a positive journey to both candidates and clients alike and believes communication plays a big part in this.  A “thinking-outside-the-box recruiter”, he is known for helping candidates portray the best version of themselves and helping clients find talent for those hard to fill roles.

SEARCHING FOR SALARY INSIGHTS?

DOWNLOAD OUR UK ECOMMERCE SALARY GUIDE HERE.

DOWNLOAD

Get our best practice guide to successful virtual hiring and onboarding today.

DOWNLOAD

Our Careering out of the crisis guide will give you some expert tips to start taking positive action towards a happier and more fulfilled working life.

DOWNLOAD

You can give us a call for more information about our Career Transitioning Support or you can simply download more details here.

DOWNLOAD

You can give us a call for more information about our Outplacement Support or you can simply download more details here.

Communication Lead

We’re a passionate and professional team who thrive in issue-rich environment and we’re looking to add a Communication Lead to our fast-growing team. You’ll be a trusted advisor to clients across several sectors in all aspects of communication, external affairs, marketing and issues management. Coming from an agency or consultancy environment, at Account Director level or above, you’ll report directly to the Managing Director and be responsible for a small and busy multi-disciplinary team. You’ll have first-class project management skills, be solutions-driven and excellent commercial acumen too. Alongside the senior team, you’ll work to drive the strategic growth of Aspect.

Your core duties will include:

  • Working with the MD to develop and deliver growth strategies 
  • Attracting and retaining profitable clients across a range of sectors 
  • Leading the creation and execution of strategic communication programmes
  • Inspiring, leading and developing multi-disciplinary teams
  • Developing strong relationships with clients, colleagues and associates
  • Producing high quality pitches and proposals to secure new business 
  • Curating, nurturing and managing a team of talented associates.

You’ll be a skilled communicator, interested and knowledgeable about the key issues shaping the external environment. In addition, to be considered for this role, you must be able to demonstrate:

  • 7+ years of senior leadership experience within an agency or consultancy
  • Experience in Energy, Renewables, Financial Services or Life Sciences would be very desirable
  • Outstanding writing skills and the ability to engage and excite an audience
  • An impressive track record of client attraction, retention and growth 
  • The ability to thrive fast-paced environment managing multiple projects simultaneously
  • Strong influencing and leadership skills to motivate and inspire those around you
  • Excellent planning, evaluation and project management skills
  • To develop new processes, systems and ways of working to drive performance

Communication Advisors

We’re a passionate and professional team who thrive in issue-rich environment and we’re looking for Senior Communication Advisors, Communications Advisors and Communications Executives to join their fast-growing team. 

You’ll have previous agency experience at Senior Account Manager or Account Manager level and be passionate about delivering excellent results for clients. You might be a specialist in PR and media relations who produces compelling editorial content across a range of topics and sectors or you might be a public affairs expert who understands the policy landscape and helps clients build influential relationships. Whatever your specialism, you’ll be an excellent writer, full of creative ideas, with proven client management experience and the ability to provide expert advice our clients.

Your key duties will include:

  • Supporting the key account lead with day-to-day client liaison, providing strategic counsel on day-to-day account matters when required
  • Active involvement in planning and delivering global PR, marketing and digital campaigns
  • Managing content programmes, including mapping out content themes, spotting industry trends and story angles, writing copy when required which may include opinion articles, web and social
  • Building strong media relationships, creating pitches based on your story ideas and delivering content in-to suit the client’s target media and securing opportunities
  • Planning and running client’s social media programmes, and management of their channels
  • Continuously identifying opportunities to grow brand awareness and profile our client’s businesses within their target sector through events, webinars, thought leadership
  • Producing comprehensive and timely reports on client activity 
  • Supporting in the development of client proposals to help grow or win parts of the business


In addition, to be considered for this role, you must be able to demonstrate:

  • Proven background in account handling and direct client liaison – 4 years’ minimum
  • Experience in an agency setting focusing on B2B communication or PR
  • Strong communications skills, verbal and written
  • A background in delivering creative, digitally led B2B communications such as LinkedIn campaigns
  • An innate understanding of earned media, with the ability to create stories and generate coverage across traditional media, digital and social
  • Experience working on content management programmes, with an awareness of the changing way business audiences consume information and an appreciation of search, paid and wider customer marketing activity, and how it all fits together
  • A history of working with clients in a variety of sectors is welcomed but experience in the tech and energy industries is advantageous.

HIRING NEW SKILLSETS CAN BE TRICKY...

DOWNLOAD OUR NEW ECOMMERCE INTERVIEW GUIDE HERE.

ANDY MACEWAN

HEAD OF TECHNOLOGY, CHANGE & TRANSFORMATION

Andy has been recruiting in Technology, Change & Transformation since 2001. Delivering tailored resource solutions as trusted advisor to clients ranging from start-ups through to global blue-chip organisations across contract, permanent, fixed term, and managed service/statement of work solutions. He has experience providing candidates for Helpdesk through to CIO and takes great pride in providing excellent customer service and ensuring each candidate journey is a positive one. An expert in his market he can provide guidance across current market trends.

APPLY HERE:

DATA ENGINEER

Our Purpose

Our aim is to combat illicit online trade by identifying and removing counterfeits for sale. Counterfeits not only damage brands, their reputations, and revenues, but can cause significant harm to the end customer – whether as a fake toy or a fake medicine – and the consequences can be life threatening.

Counterfeiting is a significant economic and social issue.

The OECD reports that counterfeit and fake goods make up more than 3.3% of the world’s global trade. Those involved in the trade of counterfeits have been linked to people trafficking, prostitution, and drug dealing.

As such, reducing illicit trade is about much more than brand protection but also about human rights, safety, and social equity.

And this is what we do, every day.

Our People

Our people are our most important asset, and their mental well-being and happiness are core to our success. We love our diverse workforce, actively embrace flexible working (even pre-pandemic!) and encourage a healthy work-life balance. We have been recognised as one of the most diverse SME workplaces in the UK and are holders of the Scottish Business Pledge which exists to promote a fairer Scotland. We have also just been included in the 2021 Culture Leaders Top 25 – an accolade of which we are very proud!

We are a fully inclusive and nurturing employer and, despite being in tech, the majority of our team are women, leading to accolades in the Computing Magazine Women in IT Awards and the Amazon Growing Business Awards. We currently represent 15 nationalities and speak 20 languages. Age is no barrier, and we recruit for attitude, providing and encouraging appropriate learning and training for each and every role.

We are also proud members of IP Inclusive, a network of professionals working to make the intellectual property industry more diverse.

Our Environment

We deliver purpose-driven work from an extremely welcoming environment near the City Centre. We actively encourage the responsible use of resources, from using public transport to reuse, recycling, and, of course, a minimal impact office environment. We have benefited from the advice of the Energy Saving Trust and Resource Efficient Scotland. Our waste contractor also provides us with a monthly report on volumes and types of material and the carbon emissions avoided through recycling.

Over 80% of our employees can walk or cycle to The Lair and, pre-pandemic, 10% were using public transport as their normal daily commuting mode. Without doubt, online meetings will replace considerable miles, going forward, saving resources, time and energy. Where possible, when possible, the train remains our preferred option. 

Our Community

As well as working in close collaboration with our clients, and the online marketplaces, we are active members of groups that have been established to combat illicit trade. These include the Scottish Anti-Illicit Trade Group, the European Intellectual Property Office, The Scottish Business Resilience Centre, the Anti-Counterfeiting Group, and the China Britain Business Council. Members of our senior management sit on the boards of ACID (Anti-Copying in Design), the Scottish Ministerial Trade Board, and the European Union Intellectual Property Office’s Observatory Panel for SMEs, amongst others.

Each team member nominates good causes or charities that are supported on both an individual and corporate basis. Wherever possible, we support the employee’s involvement whether through time or fundraising events.

ANGELA MCCANN

DIRECTOR OF GROWTH

Having worked in the recruitment industry since 2000, Angela brings a wealth of experience as a Recruitment Professional and a proven track record of delivering a high-quality search and selection service to both public and private companies in the UK and internationally. Angela believes in a partnership approach to recruitment, ensuring a detailed understanding of employer/jobseeker requirements and delivering a bespoke service underpinned by professionalism, pragmatism and strong market knowledge.

JAMES BLYTH

HEAD OF MANUFACTURING & ENGINEERING

James has a decade of experience within the FMCG sector where he has partnered with a wide range of businesses placing key appointments at all levels including Director/ Board level. Driving growth across our Manufacturing & Engineering function, James specialises in Production, Operations, Engineering, Quality, HSE, Technical, NPD and Supply Chain. With his passion and expertise in these areas, James supports candidates and clients by working closely to understand their needs and wants providing exceptional service.

OPTIMISE

CVs and interviews will take you to Level 2. Our behavioural profile will take you to Level 3, vital to identifying future potential.

LEVEL 1

Appears to...

  • Appearance
  • Expressiveness
  • Manner
  • Presence

LEVEL 2

Can do...

  • Knowledge
  • Acquired skills
  • Training
  • Experience
  • Education
  • Credentials

LEVEL 3

Will do...

  • Capability to learn
  • Aptitude
  • Attitude
  • Self-motivation
  • Stability
  • Persistence
  • Maturity
  • Temperament
  • Behaviour patterns