Mission accomplishment: Sales Controller at Walker's Shortbread
Mission accomplishment: Business Services Director for Scotland Food & Drink
In FMCG, brand, product, customer, channel and commercial performance are closely connected. The experience that works in one business won't automatically translate to another.
We’ll show you where the relevant experience sits, what people are looking for and which backgrounds could bring something valuable to your team.
You’re building teams that need to keep pace with demand, deliver commercially, and stay close to the customer.
That might be across stores, channels, categories, or markets. The detail matters. How the team is set up, where the pressure sits, and what kind of person will strengthen both performance and brand.
Once that’s clear, we will find the most thoughtful solution to your problem.
BrandBox Echo™ will give you a clear view of how your organisation is perceived by candidates, helping refine employer brand messaging to attract the right people.
From there, our talent attraction tool, BrandBox™ presents the opportunity with depth. The work, the environment, the expectations, and how your organisation operates day to day. All tailored to resonate with the people you want to hire.
A focused search then brings the right people into the process. We guide it through the critical stages, all the way to offer and onboarding.
So when someone joins, they’re able to contribute quickly and add value where it counts.
Know what your team is missing?
TELL US WHAT YOUR TEAM NEEDSTell us what you need (or let us help you figure it out).
TELL US WHAT SUPPORT YOU NEEDDenholm Shorts for fast, contract and interim support, and Game Changers for fractional leaders.
When there’s an immediate need, Denholm Shorts connects you with people who can step into fast-moving, commercial environments and keep things on track.
Some moments call for a different level of input.
Game Changers brings in senior leaders on a fractional basis. People who’ve scaled brands, built distribution, and understand how to balance brand, product, and commercial performance.
Talent strategy & delivery models
Growth doesn't always come from headcount. Sometimes it’s how teams are structured across channels. How responsibilities are split between brand, product, and commercial. Or how the business has evolved over time.
We step back and look at it properly. Where is growth coming from? Where are the pressure points? What capability is missing to support what comes next?
From there, we shape a hiring approach that fits.
That might mean redefining roles, building capability in ecommerce or international markets, or changing how talent is brought into the business.
The result is a more deliberate way of building teams that can support growth and perform consistently.
Thinking about how the team needs to grow?
TALK TO US ABOUT YOUR HIRING CHALLENGELooking for someone to lead what comes next?
TALK TO US ABOUT THE APPOINTMENTAt this level, you’re choosing between people who can all do the job. The difference sits in how they’ve built brands, grown markets, and delivered results over time.
We take the time to understand what this role needs to deliver. The commercial priorities, the brand position, and the expectations around growth.
From there, the focus is on individuals who’ve already operated at that level. People known for what they’ve built, the results they’ve delivered, and how they’ve led teams through change and growth.
We see beyond the CV and look closely at how they think about markets, customers, and performance. McQuaig adds a structured view of behaviours, leadership style, and how someone is likely to operate within your team.
You’re left with a clear view of who will add value, strengthen the leadership group, and take the business forward.