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WHAT IS TALENT MAPPING?
It’s an ongoing assessment of your company’s talent gaps. It involves identifying the skillsets and, eventually, the right candidates to support, grow, and/or transform your company.
Throughout this employment evolution, the most successful companies are those which have focused on attracting and retaining the best talent to gain a competitive advantage.
Upwork, Fiverr, Guru… the list goes on of all the online freelance marketplaces you can use to hire talent. The last few years have seen a significant rise in the use of freelancers and independent consultants, across organisations of all shapes and sizes. This is no longer a quick fix, but rather an essential part of an overarching talent acquisition strategy to increase the flow of talent and avoid skills shortages.
Identify the following...
To make the most of the gig economy you must first identify those areas that will have the biggest impact on your business. Many freelancers now work across industries, especially those in marketing, finance, technology and sales. Shared resources are likely to be more cost-effective and because of their temporary nature, can be quicker to recruit.
Business incubators such as Entrepreneurial Spark, show the rising appetite for creating jobs and companies that match this emerging economy. Having a hybrid role across multiple organisations is now a viable career choice.
"Innovation distinguishes between a leader and a follower..."
The companies that find it easiest to keep and gain talent are often those who’ve built their reputation on being innovative. This doesn’t have to mean cutting-edge technology, instead think about your Employee Value Proposition (EVP). Are you offering alternative benefits, adaptive career structures, industry award wins and hybrid working?
The result? Your employee engagement boosts your employer brand. Existing employees become your best advocates, reducing recruitment costs as they encourage like-minded individuals to perpetuate the company culture and success.
Your greatest asset
Even if your business isn’t quite ready for the gig economy, your employees are still your biggest asset. There’s a good chance your C-Suite is over 35 years old and the skills they provide are no less valuable.
Talent mapping for experience is not new, but how this wisdom is used can have a significant business impact. Traditionally appraisals kept firms informed of staff commitment and skills gaps, but many companies now use continual performance management as an ongoing measure of success.
Similarly, mentoring is best practice but reverse mentoring (where senior employees gain insight from more junior members), is gaining momentum. Sharing skills that might otherwise be lost or over-looked, builds trust and increases the flow of information and ideas. It’s no surprise to find strong links between good communications and a happy team.
Denholm have the ‘know how’. Considered innovators in our field and with 20 years in the market, Denholm consultants know where and how to find the talent you need to grow your business. If you’d like more information about anything from talent mapping to onboarding, please call us on 03303 359 818.
TALENT ATTRACTION IN 2022
The agenda for 2022 keeps growing, whether it’s DEI, CSR or hybrid working. It can all drive talent to your company or away from it. Download our guide to find out how top companies are using hybrid working as an opportunity to accelerate their strategic plans and re-define roles to ensure success.